If you are spening too much time working on your business, rather than having the results you want, you could have a business process or two which is broken and requires fixing.
Most business people I encounter have the ability to exactly the same forms of problem. Their Follow Through is either broken or non-existent. Additionally they don’t have a method set up of these ways to work accordingly.
let’s quickly start where you started. I’m not going to really go into what your doing wrong what is actually not working, that’s simply redundant I’ll only speak about what works as a result of short space so that you can get consistent and predictable results.
First it is vital to know the different sorts of media platforms most business people use make an effort to market their product or services.
These media channels exist online along with offline and I’ll name only some from the more recognized, so you will have a general understanding.
Some Online media channels are:
-YouTube
-PPC (pay per click)
Offline Media Contain:
-Newspaper Advertising
-Direct Mail
-Magazines
-Trade Shows
-etc…
You receive the point.
As a company owner I can bet that you will be operating on the one dimensional basis which can be very limiting with regards to gaining a dependable customer base.
The more media you may use effectively the greater successful your operations will end up. Key term “Effectively”….
However Let’s not go jumping into any and every media platform believing that the greater you use the good chances you have for success.
It won’t if you take exactly the same broken system to multiple media channels You’ll fail and you’ll fail miserably.
The secret is to fix your broken processes otherwise you’ll have exactly the same results will all the media channels you advertise on.
How would you Fix it.
You will find 3 components that all businesses should have set up so that you can have a conssistent flow of latest leads and clients.
Component 1 ~ You need to first first, have a compelling offer to attact your favorite luxury customer.
By all means stay away from how to get leads your goal being a company owner is to solve problems by presenting methods to a targeted customer.
Your advertisements should speak straight to the right client giving them a definite treatment for a problem that they’re experiencing. No exceptions for this rule.
Component 2 ~ You must have a means to capture leads. If you do not have a system set up for capturing the eye of your prospects prior to trying to market them, you’re way from the mark.
Fix this now! There all types of lead capture software out online which you can use I fould that Lead Pages are pretty solid try them out. There is a good system in order to business people achieve this.
Component 3 ~ You must have a means to contact your leads. If you believe regarding it everything you’ve ever bought or joined there was clearly an engaging offer to first gain your attention.
Then when they’d your attention you had been accompanied with and given more info.
When the offer was in line using what you had been searching for that will solve the immediate problem that the were having, that’s when in support of once you determined to get.
Your visitors, clients, and prospects are not any different.
1. Present an engaging treatment for a problem disguised as a possible offer
2. capture charge
3. Follow up to make the sale.
This is a really broad overview but I hope this helps you to start thinking in the right direction being a company owner.
For your Success
-Larry
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