Globally, the application of mobiles, smartphones, iPads and tablets for surfing the internet is increasing at an alarming rate for the convenience, cost-efficiency, comfort and ease. The usage of cellular phones is closing digital divide relating to the rich and poor; and also the urban and rural dwellers. Every business are duty-bound to formulate websites which can be mobile-friendly to be able to reach these mobile users. Another way of doing so would be to create designs which can be responsive to different devices and screen sizes.
What then is responsive web design agency?
Responsive web design (RWD) is really a technique used in web design allowing webpages respond to the screen size, orientation and platform with the device a user is viewing with.
Responsive design will be the simple the crucial element which includes changed the browsing behavior of browsers recently. Such websites are designed for changing from device to device. For example, if a user switches from a cellphone to a tablet device, the site automatically adapts and dynamically fits how big the screen.
Without delving much in the technicalities involved with designing such websites, are mainly the business enterprise great things about responsive design.
User-friendly: Responsive websites are highly liquid and fluid that will make contents change across all screen resolutions and devices. It has foreground images that scale together with the layout to show and conceal parts of images on the website. This fluidity can make it user-friendly, accessible and exquisite when compared to conventional websites. Users are able to surf your web site whatever the environment they end up, hence enhancing the reach of the business website.
Consolidate business marketing efforts: Google has recommended responsive design as well as practice so companies that would not have options really missing out. Being the most popular global search results, Google explained that responsive websites are really simple to crawl and perform favourably searching results.
According to Moz, a well-respected search company in their 2015 Optimization Factors, 150 marketing professionals devoted to SEO were surveyed and also the results was that responsive or mobile-optimized websites have better ranking success than unresponsive websites. The responsive or mobile factor was on only second to content uniqueness from the Ranking Factors report.
With all this knowledge, we are able to safely say definitely that using a responsive website will help augment marketing efforts of organizations to accomplish their business objectives.
Economical: Using desktop or laptops is often higher priced and/or inconvenient than using cellular phones. Cellular devices offer easy and quick access to information on the move. Responsive websites therefore are cost effective for users who spend hardly any in time an office space.
For businesses, the responsive web design reduces design and development costs because they do not need to develop different websites many different devices. Additionally, businesses helps you to save cash maintenance costs because they will probably be focusing on just one website.
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