1. SOCIAL CONTENT WILL GAIN PROMINENCE
A lot more social media marketing content indexed on the internet as well as other popular search engines, blurring the lines between ‘web’ and ‘social media’ SEO strategies.
76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to boost and support SEO Links to social media marketing networks plays a part in how search engines understand your site is credible and relevant.
2. VIDEOS WILL STILL RULE
In 2015 marketers used video like a powerful tool they are driving their digital and worlds best seos efforts. In 2016 expect more businesses to embrace the buzz, and use videos to capture new audiences.
80% of video. Results that demonstrate up in SERPs come from YouTube
Videos get 50X better organic page ranks online when compared to against plain, static text results.
Video searches receive 41% higher click-through rate a when compared with plain, static text content
3. MOBILE OPTIMIZATION WILL BECOME CRUCIAL
Today people make use of a array of devices to get into content. Tablets, smartphones, laptops, phones and also watches have become standard tools to browse web. Search engines like yahoo know this and they reward websites that appear to be good on all devices.
Google now gives mobile friendly sites a ranking boost on mobile searches.
95% smartphone users have looked for local info.
Mobile search expires 43% year on year.
Over 1.2 billion people connect to the web off their cellular phones.
4 out of 5 consumers use smartphones to look.
4. VOICE SEARCH FUNCTION Essential
Voice search is easily learning to be a huge section of mobile usage and possesses elevated the pain sensation of typing keywords to own searching query. However this shift means your site content should be developed with voice search planned.
60% teens use voice search while watching TV
40% adults use voice search for directions.
5. CONTENT AGGREGATION Are certain to get BIGGER & BETTER
As part of your folks are trying to find content sources that provide all the relevant information they want within a place. Search engines like yahoo have noticed this trend and consequently content aggregators are becoming very well liked from the SERPS.
6. The fad OF Mobile phone applications WILL GROW
As discussed above, use of mobile for web search is on all-time rise and apps just make the task easier. Just few more years and mobile phone applications are sure to overpower desktop and mobile websites.
Mobile apps be the cause of 52% ever invested in online digital media. (TechCrunch)
Internet reveals that users spend 89% mobile time using apps.
85% of men and women prefer native mobile phone applications to websites. (SearchEngineJournal)
7. Local SEO TO BECOME Much more IMPORTANT
Local search goes stronger through the years. In 2016 you need to let Google know your location located and just what you happen to be offering.
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