Sabrina Ho looks to Macau art fairs and auctions to diversify overall economy faraway from casinos

As pressure grows on Macau to discover new causes of revenue, scion of casino dynasty imagines another future for your other SAR
Sabrina Ho Chiu-yeng does what she could to help you Macau diversify. The 26-year-old daughter of Stanley Ho Hung-sun may be also known for gracing society and entertainment pages, but also in January she organised the first Macau sales by China’s state-owned Poly Auction and then in November held her very own annual hotel art fair, having already launched an exhibit to market the job of young art graduates in September.


“Macau is evolving,” she tells The Collector. “We don’t need to rely just for the gaming industry. We wish more families into the future here for holidays, we should boost our cultural and creative industries.”
This can be a politically correct view for your daughter of the casino magnate. Macau is in the cross hairs of Beijing’s fight against corruption and capital outflow. The central government started urging the location to relinquish its addiction to the gaming sector, the required taxes from which purchase most public expenditures, back throughout the boom years, if the “build it and they’ll come” mentality ruled the casino industry. Today, mainland policies to discourage high rollers coupled with a slowing economy have gone up the pressure to discover new revenues.
Fundamental change has become slow into the future. Five casinos have opened since 2012 plus more are stored on just how, including two from branches of the Ho empire – the Grand Lisboa Palace, led by Ho’s mother, Angela Leong On-kei (Stanley’s so-called “fourth wife”), and MGM Cotai, headed by Casino tycoon daughter‘s half-sister Pansy Ho Chiu-king.

So may be Sabrina’s cultural endeavours all just a little of sentimental pr for your clan?
Well, China’s biggest ah is treat­ing her seriously, and hopes her youthful energy and family connections may help it break into a whole new and wealthy market where no international house includes a presence. In turn, Ho says, she would like the auctions to help you attract tourists as well as perhaps encourage the city’s 600,000 residents to produce more of an interest in culture. The partnership, called Poly Auction Macau, is 51 per-cent belonging to Poly and the rest by Ho’s company, Chiu Yeng Culture.
Ho was raised encompassed by art as well as other collectables belonging to her parents but jane is fairly new on the auctions business. After graduating with the arts degree through the University of Hong Kong, in 2013, she worked on the branding and marketing side of the family’s hotel and property businesses. “But I like art and I asked Poly only can perform part-time in their Hong Kong office, to find out about the auction world,” she says.
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