Despite being among the first social metrics that indicate post performance, Likes on Instagram still stand like a go-to indicator for a lot of brands. It’s low cost to the viewer: a dual tap is all that’s needed. As well as an Instagram Like gets wrapped into general engagement numbers.
The below is a medley of tips that we’ve assembled to increase your Instagram Like counts per post. We’ve skipped fundamentals like taking good photos and being consistent but it’s often a good idea to keep them at heart. These Instagram for business basics would be the foundation for the strategy while the following tips are the enhancers that can help you maximum benefit through your content.
Many ways to get more Likes on Instagram
1. Get inspired by other brands and industries
Where would you pull your inspiration from? If you’re only following your industry maybe circle of friends, you won’t find fresh ideas. Instead, take the time to research and discover inspirational accounts to check out. Get this a variety of your industry, related industries and industries wildly outside your circle. Get the job done subscriber base isn’t just like yours, chances are that you’ll be able to find some inspiration inside their posts’ strategy to extrapolate for your own personel.
2. Chance a Like-based contest
A few of the highest engaging content on Instagram are centered around sales and giveaways. People like to penetrate contests and the easier they are to get in, the greater engagement you’ll receive.
To perform a Like-based photo contest, you’ll need among the entry requirements being that they must just like the post. Usually, the opposite two requirements will incorporate following the account and tagging a pal or two. Liking a blog post on an entry is definately a decreased barrier that you’ll be sure to receive quite a lot of engagement.
3. Work on a hashtag strategy
One of the simplest ways to have noticed organically would be to utilize hashtags to your brand’s benefit. That doesn’t mean spam tagging every post with #top, #amazing or #hair. This means being selective in your hashtags, both brand name industry. If you have a brand hashtag, it’s more readily found related content and influencers. Industry hashtags make an effort to help you see what’s trending inside your field and make sure you’re not at a disadvantage.
4. Tag the correct accounts
Give credit where credit is due. When relevant, tag for the post as well as in the caption those who you are working together with. For example, for those who have prominent products or people in your photo, tag them for the post. It requires short amount of time plus it gives credit for the makers. Oftentimes, these tags result in the brands liking your post and commenting to them.
6. Tag your post’s location
Especially relevant to travel and retail brands, tagging an area helps to ensure that your photo comes up when folks will be looking at a location. It’s simple to perform and shouldn’t more and more difficult from your publishing time.
Many Instagram-savvy diners also use Instagram to look into the best food and drinks options at the restaurant. By examining a tagged location, they are able to find photos with the meals they wish to try out. In case your submissions are good, the Instagram Likes will be organically with the location tag.
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