Which people counting technologies are best for your needs?

If you are not used to retail people counting and the other with the first questions you may be questioning is which technology should I be utilising?


There are three main forms of technologies; beams, thermal and video. Have their unique benefits and weaknesses with regards to the environment these are being set up in.

Beam Counters – Are often battery operated and so designed for short-term use. They are simple to install and remove, and also prone to get damaged and field of view blocked. They are not able to count people walking via an entrance side-by-side and thus will undercount.

Thermal Cameras – Infra-red devices much like the IRISYS cameras include the hottest retail analytics on the planet. These devices are IP enabled and more than one unit might be linked together for wide entrances. Accuracy levels are extremely good.

Cameras – Come as single or dual vision IP enabled devices. The one view cameras are likely to be less accurate. Overall the video items are more expense than thermal cameras. The dual-view cameras are as accurate as the thermal devices most often.

At StoreTech our software option is hardware independent, which suggests should you already own people counting hardware its future we are able to integrate and import the customers data into our solution.

With well over 20 years experience of individuals counting industry, StoreTech are satisfied to share with you medical of each one form of technology and help you to decide on your best option.
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